The full math on shared leads, why move-out work makes marketplaces look worse than they are, and the one number that tells you whether to keep paying.
In this episode
- The shared-lead model, stated plainly
- The one number to track
- Why the mix skews one-time
- Comparing against the alternatives
- How to use marketplaces well
- What the owner did
Read the written version: https://cleaningcompanyplaybook.com/blog/what-a-thumbtack-lead-really-costs/